• Client: Ted Baker
  • Date: 2023
  • Platform: Shopify Plus

INTRODUCTION

Ted Baker is a famous global fashion brand with British origin that has become a global sensation for its eccentric and unique designs. Ted Baker was founded in Glasgow back in 1988. Since its inception the brand has expanded quite a lot and is now home in over 35 countries worldwide. Ted Baker has hence become synonymous with quality fabrics and attention to detail.

tedbaker.ae

THE APPROACH

Ted Baker's brand team wanted to create a localized website for the United Arab Emirates factoring in to remain the global brand's design but also align the design for the arabic market localization on frontend as well as the requirements for the United Arab Emirates market.

tedbaker.ae

THE SOLUTION

At Creative971, we created Ted Baker's E-Commerce website with care and dedication to best present the style as well as their core message. The usability enhancement on the mobile was key.

tedbaker.ae

OUTCOME

Ted Baker is proud to be owning a state-of-the-art E-Commerce Website that communicates their mission and vision and is offering a great functionality for its users across desktop and mobile.

MOBILE EXPERIENCE

The focus of the usability was on the responsive mobile version that allow easy and sleek navigation as well as a fast checkout experience.

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